When getting your digital media campaign off to its best possible start:
Choose right
With new online, mobile and social innovations emerging almost every day, digital marketing initiatives must draw on best-of-breed partners for every aspect of th...
Trying to get your website to perform well? It's not easy to grab the traffic you need in order to turn a profit but it's not impossible either, provided you are using a sound strategy to help you out.
What it's going to take is making sure you ha...
According to Google, they have been developing "a new algorithm for indexing textual content in Flash files of all kinds, from Flash menus, buttons and banners, to self-contained Flash websites. Recently, we've improved the performance of this Flash ...
It's fast becoming a bit of a cliche, but Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), really are changing the way we do business in South Africa. More and more enterprises are realising the value of strong web positioning, and...
It’s taken me more than a little while to get round to breaking the seal on this blog. For openers, I'm taking the easy way out and plumping for a rant about two South African business sectors whose digital incarnations leave a lot to be desired.
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