Recently I have recruited for a National Sales Manager position at our company.
I received many, many CVs from a vast range of excellent candidates - most with great track records: young, older, MBA grads and self-study and industries: banking, cars...
With the economy going through a really bad stage and the rand plummeting against the dollar, euro and pound, I wonder to myself how this is going to affect web agencies and more specifically, online marketers.
Let's face it, most companies have w...
Well-run smaller companies are often agile and responsive, in short, they are communication innovators -- more so when compared to the giant corporate dinosaurs at the top of the financial food chain. This realisation became most apparent after a rec...
One of the sections in my recently updated free social media primer highlights some questions that I think need answering before diving head first into the social media landscape. There’s probably many more questions that I could add to this list. ...
In your pursuit of making millions online, the most important decision you will have to make is choosing the correct niche as your target audience. Do not fall into the trap of playing the "it's for everyone" game, because it never is, and even if i...
Many people involved in the South African (and global) social media industry will agree that, if anything, these past few years have taught us a lot about web-based content and copywriting, online communities and networks, and marketing and communica...
You know you are behind in your financial achievements when Entrepreneur magazine starts running articles on how to make your first billion.
Or when you see a property exhibition for apartments in Brooklyn, Pretoria, that cost up to R24-million. ...
In a rather illuminating article in the latest Trendwatching brief, the discussion is about free love. It’s about businesses offering goods, services or experiences to consumers for free and making their money from other things. Prime examples that...