Do you have faith in internet content? As search marketing soars, insidious content spammers are overwhelming and choking the net. Only a return to value will restore the balance.
I love Seth Godin. Who doesn’t?
The best-selling author and...
The internet, and particularly the ebook industry, is littered with debates about aggregation and monopoly, and in many of those debates the two concepts are confused. Let's be clear: aggregation is good, monopoly is bad.
For instance, a serious d...
This past weekend I decided to buy a new couch for my home. Wearied of endless trips to Fourways, battling through the traffic, wasting petrol, dodging Metro Police roadblocks, I decided to check out online catalogues for the stores before traipsing ...
Well-run smaller companies are often agile and responsive, in short, they are communication innovators -- more so when compared to the giant corporate dinosaurs at the top of the financial food chain. This realisation became most apparent after a rec...
It seems like everyone is practising a little search-engine optimisation (SEO) these days. While you might have the basics covered, do you know where SEO is heading? I've been optimising websites for search engines since the late 1990s and this has g...
A quick reminder, we’re asking questions and trying to answer them in a way that will get people to change. The questions are:
Why is the Internet advertising spend in South Africa one sixth that of Switzerland or even Belgium, when we share si...
Facebook, bless it, has (dare I say it? ) revolutionised the online world for many people. Parents in particular. In addition to worrying about what their offspring get up to when they're supposed to be at school, en route to and from school, hanging...
In my profession I have to analyse a lot of websites on a daily basis. And what I just don’t ever get is the fact that there are still so many badly created websites out there? Not necessarily just from design point of view, but functionality too!
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Ever used Google? How about the Firefox browser? Or maybe you are Facebook fan? Enjoy reading Thought Leader?
Or maybe you have something against using free stuff?
Chances are, you love free stuff. And that is a good thing. But it is a problem...
