Do you have faith in internet content? As search marketing soars, insidious content spammers are overwhelming and choking the net. Only a return to value will restore the balance.
I love Seth Godin. Who doesn’t?
The best-selling author and...
As more and more of our world is digitised -- sales, maps, encyclopaedias, books, music, phone calls, radio, TV, you name it, it travels digitally -- companies constantly have to choose what to automate and what has to be done by human beings. In oth...
Earlier this month, on a Saturday afternoon, I found myself walking around the Stadtpark in Vienna, looking for someone called Jane, to play an Olympic sport that was apparently banned 2 000 years ago. If this all sounds a little weird, it's bec...
Of all the great things the age of social media has ushered in, let’s not be blinded to the emergence of the age old affliction which has plagued humanity ever since Kane took out Abel…Hate.
Hate speech was there ever since people could spea...
I found a piece by Guy Kawasaki which really got me thinking. It perfectly illustrates the disjunct we find between the allure of social networks (and my new obsession -- niche business networks) and the practice of implementing them.
Many com...
I've been Twittering for a week now. You know. The micro--blogging site where you can follow (or listen to) friends and complete strangers, and they can follow (or listen to) you in return. Where you can snoop around to check out whether Matthew Buck...
VideoProfessor sells computer training videos, mostly through late-night infomercials. Like most companies, it offers a money-back guarantee, but there seem to be endless problems with overcharges, upsells and unclear terms. Some customers got a litt...
