I have been following the series of Direct Marketing articles by Kieth Wiser published on Marketing Web with interest. I have noticed with particular interest, some defensive views from the Above The Line (ATL) crowd who are laying claim to the digit...
A quick reminder, we’re asking questions and trying to answer them in a way that will get people to change. The questions are:
Why is the Internet advertising spend in South Africa one sixth that of Switzerland or even Belgium, when we share si...
Enough with the pig ignorance, violence and stupidity. Enough with bowing to religious bullies and bigots, racists and sexists. And, most of all, enough limiting ourselves to the narrow confines the past has laid down. The time has come to shake all ...