Ok, so I’m a TechLeader now according to the cool gang at the Mail & Guardian Online. But I think it’s best to get some things out in the open before I continue on my leading ways.
I know squat about technology. (Ok, that’s not entirely...
Apple has established itself on a very premium platform -- all style, design and brilliant functionality. After the iPod, the brand image has hardly seen even the slightest decline in its brand equity. The launch of the iPhone and the Macbook Air, ...
I had an interesting encounter with a car guard this weekend. This experience made me realise how much I take for granted and how the little things we do in life can have the most profound consequences for people and sometimes for our environment as ...
Let’s start with what we already know… With the advent of the Internet, and even more so with Web 2.0, the world has shrunk: vastly different cultures and people are connected in ways never thought possible. It is no longer strange to have frien...
In my profession I have to analyse a lot of websites on a daily basis. And what I just don’t ever get is the fact that there are still so many badly created websites out there? Not necessarily just from design point of view, but functionality too!
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Many people involved in the South African (and global) social media industry will agree that, if anything, these past few years have taught us a lot about web-based content and copywriting, online communities and networks, and marketing and communica...
You know you are behind in your financial achievements when Entrepreneur magazine starts running articles on how to make your first billion.
Or when you see a property exhibition for apartments in Brooklyn, Pretoria, that cost up to R24-million. ...
In a rather illuminating article in the latest Trendwatching brief, the discussion is about free love. It’s about businesses offering goods, services or experiences to consumers for free and making their money from other things. Prime examples that...
In South Africa, you can get Springbok colours for PC, console and mobile gaming. Furthermore, the gaming industry surpassed the movie industry worldwide in terms of revenue a year ahead of analysts’ expectation. In the United States, the average a...
Referrals are one of the most effective ways to market and grow a company. Many people think referrals just happen, but to take full advantage of this technique, you need a formal plan to encourage it.
Some tips on how to maximise your referral bus...
