BROKEN BRAND PROMISE #1: With claims service so fast, it’ll be as if it never happened.
BROKEN BRAND PROMISE #2: We care about you, and we protect you.
I actually like Outsurance's new set of TV campaigns (see below). They're catchy, witty and ...
Reading an extract of Gary Vaynerchuk's new book, The Thank You Economy. You can grab the same extract here. First thoughts, it looks a lot better written than the first. More mature. Excited.
Here's a paragraph:
At its core, social media requi...
E-commerce in South Africa is ready for explosion, with customers growing in confidence and new online stores opening every day. There are many new technologies and suppliers emerging, but sorting the good from the bad is often only learnt through pa...
It dawned on me recently that programmers also do customer support. They have to help end-users get online at WiFi Hotspots and they need to help Hotspot owners set up new hotspots and help process payments to them. These tasks lie primarily with our...