The race to own the social profile
Companies, brands and start-ups are waking up to the fact that there's a really easy way to disintermediate service providers. Own the social profile, not the mother brand. Look what Mint.com is doing in the US f...
Google Friend, launched on Monday evening, brings to a close the era of social networking sites, and makes "social" a standard part of using the Web.
This trend has been clear for a while: the OpenSocial initiative has effectively allowed you to s...