Comments on: Marketing 2.0 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/ Thu, 17 May 2012 15:32:55 +0000 http://wordpress.org/?v=2.2 By: Tech Leader » Muhammad Karim » Have we forgotten why we're here? http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24168 Tech Leader » Muhammad Karim » Have we forgotten why we're here? Mon, 26 May 2008 13:06:23 +0000 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24168 [...] of transfer and storage of knowledge in all its forms. As I had mentioned before about marketing, Web 2.0 and social media are merely the tools we are using at the [...] […] of transfer and storage of knowledge in all its forms. As I had mentioned before about marketing, Web 2.0 and social media are merely the tools we are using at the […]

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]]> By: Mhlanguli http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24105 Mhlanguli Wed, 21 May 2008 13:34:39 +0000 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24105 *conversations - I meant! *conversations - I meant!

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]]> By: Mhlanguli http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24104 Mhlanguli Wed, 21 May 2008 13:33:13 +0000 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24104 Very good take on this. Inasmuch as society may view the wave of social interactions to be impersonaal and distant - through the airwaves and fibre optics - the opinions of our friends and the world at large do influence the decisions we make. I like it because it holds merchants accountable to provide sound products and services. Word of mouth works and I'm glad maerketeers are paying attention to the conversions we have in cyberspace. Very good take on this. Inasmuch as society may view the wave of social interactions to be impersonaal and distant - through the airwaves and fibre optics - the opinions of our friends and the world at large do influence the decisions we make. I like it because it holds merchants accountable to provide sound products and services. Word of mouth works and I’m glad maerketeers are paying attention to the conversions we have in cyberspace.

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]]> By: Muhammad http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24102 Muhammad Wed, 21 May 2008 11:13:11 +0000 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24102 Exactly, the fundamental change is essentially the mind-set. The ultimate goal is the same. Exactly, the fundamental change is essentially the mind-set. The ultimate goal is the same.

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]]> By: Andy Hadfield http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24101 Andy Hadfield Wed, 21 May 2008 10:51:55 +0000 http://www.techleader.co.za/muhammadkarim/2008/05/20/marketing-20/#comment-24101 Perfectly grounded view - something I've been arguing for a while. In one of our niche social networks (DesignMind.co.za) we're actually using an outbound call centre to validate data, sign up slow adopters and use the spoken word to spread the digital one... All as another "arm" to the campaign... You're spot on. It's another arm, another tool, another weapon for modern marketers. How useless would social media channels be without a good copywriter? Perfectly grounded view - something I’ve been arguing for a while. In one of our niche social networks (DesignMind.co.za) we’re actually using an outbound call centre to validate data, sign up slow adopters and use the spoken word to spread the digital one… All as another “arm” to the campaign…

You’re spot on. It’s another arm, another tool, another weapon for modern marketers. How useless would social media channels be without a good copywriter?

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