Gino Cosme
Embracing tomorrow’s Web, today
One of the sections in my recently updated free social media primer highlights some questions that I think need answering before diving head first into the social media landscape. There’s probably many more questions that I could add to this list. ...

Many people involved in the South African (and global) social media industry will agree that, if anything, these past few years have taught us a lot about web-based content and copywriting, online communities and networks, and marketing and communica...

Any good public relations professional or agency knows that good PR is not the result of media relations only, but also the result of building relationships with journalists and publishers, who in turn go on to build relationships with their readers....

Where once web users and technology each formed an independent part of the internet, something happened in recent years where the distinction between man and technology slowly disappeared, where each “realised” that the one could not successful e...




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Gino is a consultant, strategist, commentator, writer and blogger who helps people and companies navigate the worlds of the Internet, social media and online marketing. More information available at ginocosme.com.
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