Comments on: Is social networking fueling your company?

By: Christopher Mills

Christopher Mills — Thu, 23 Oct 2008 23:39:12 +0000

I’ve noticed that the latest thing zooming through the interweb is LinkedIn. It has been around for quite some time, but now with the advertising platform integrated and a number of people realising that it’s a fantastic place to communicate on a mature business level, it’s the latest craze!

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By: Will web junkies be safe in 10 years? | iMod

Will web junkies be safe in 10 years? | iMod — Wed, 09 Jul 2008 22:42:22 +0000

[…] safe position to hold 10 years from now. The first time I got involved with online interaction on a social networking form was when mIRC was released. This was over 10 years ago, so I’ve watched the space and […]

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By: Christopher Mills

Christopher Mills — Sun, 29 Jun 2008 19:04:29 +0000

@CJC - I agree that it ways it is positive, but I worry a great deal from a business point of view when it comes to companies working through other companies and levels of transparency, not to mention saturation - soon everyone will befriend everyone and that might have an adverse effect (perhaps). On the flip-side, a country working so strongly together would be fantastic for international relations. It’s definitely moving in the direction you talk of and I feel that it’s only a matter of time until a BOOM hits!

@Nairobian - Indeed they are, my question is whether it’s a good thing to trust friends of a friend (in a business sense though)?

@Eric - Firstly, great to hear from you, it’s been years! I couldn’t agree more with what you have said, I did write the article very much focusing on smaller corporations and very much South African focused. However, with companies such as News & Media 24, Mail & Guardian, Vodacom and others getting their fingers into new media pies, I feel that it won’t be long until we can clasify larger corporations into this bracket as well, you agree?

@Janine - Absolutely, I just worry about the transparency and such that I mentioned in my comment above to CJC. Thank you for the book name, I will research it and persue to purchase it should I find it a topic of interest to me

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By: janine*

janine* — Fri, 27 Jun 2008 15:23:02 +0000

Chris, I couldnt agree more…
Having everyone linked to one another would definitely bring on benefits that cld fuel our businesses.
Networking is crutial in todays world. Having a data base at hand could mean cutting time and increasing productivity…ppl know ppl and what better way to be advertised than through someone linked to you?

Great book - The One Minute Networker by Bryan Thayer

…i think as long as ppl arent flooded with unnecessary spam, its a great way to let ppl know who u are and what u do…because you never know.

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By: Eric von Bratt

Eric von Bratt — Fri, 27 Jun 2008 13:37:10 +0000

I think the use of peers found through social networking means is limited to startups and a small selection of industries at the moment. Once you get to a certain size, where your company has lines of management & directors, I don’t believe there are many industries that would currently entertain the idea of recruiting the services of people found on social networking sites.

However, certain trades, such as the ‘new media trade’ you refer to - the whole essence of this trade is the online world. Sure, the use of social networking sites is to them the same as a spade to a gardener. There’s also a lot to be said about the mindset of people in this trade vs those in others, when it comes to the use of online methods to enrich business.

So, going back to your question. Will the market be saturated? Well, within certain online orientated trades… maybe. Generally, I don’t think so.

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By: Nairobian Perspective

Nairobian Perspective — Fri, 27 Jun 2008 12:56:49 +0000

Social networks are the fuel for the marketing industry as it is most of us are spending more man hours online and tend to trust our friends and our “friends friend”.Rather than saturate social networks are evolving into a powerful tool!

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By: Christopher J Combrink

Christopher J Combrink — Fri, 27 Jun 2008 11:57:14 +0000

*ahem*

POSITIVE!

Although, have said that, I don’t see this form of marketing/peer-building flourishing in SA for at least another 3 years.

It’s very much a youthful attribute atm - 15yr to 30yr olds. The next generation of SA Businesses will definitely be making use of more socially orientated mediums to out-source work to. Doing like the Jews have done for 1000s of years - supporting their own. In this case, their own “online community”.

CJC

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By: Christopher Mills

Christopher Mills — Fri, 27 Jun 2008 10:23:07 +0000

@Maritim - I couldn’t agree more! I think, for me, the most interesting part of social networking, is wondering where things will go in the future and how everyone is going to be pulled into the same platform!

@Rox - Thank you so much, it means a lot coming from a fantastic copy queen!

@Guylike - Ye mate, there’s so many different networks available, which makes it a bit of a nightmare, I do agree, but the power of networking is what powers all these companies and without it, things would be extremely different and perhaps less efficient. What you think?

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By: My second article on Tech Leader has gone live! | iMod

My second article on Tech Leader has gone live! | iMod — Fri, 27 Jun 2008 10:18:56 +0000

[…] just published my second article on Tech Leader, after the success of the first one (read here), I’m really hoping this one is as popular and […]

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By: guylike

guylike — Fri, 27 Jun 2008 10:15:10 +0000

Its a good point there, tho i do think that this will cause saturation in the market and eventually annoy people using the medium for the íntended’use.

I am almost over (esp on facebook) getting invited to be some promoter/event person/dj’s mate, because i KNOW that if i click accept im going to get buzzed by him/her/them every week about a new event etc…

dont we get enough of that already?

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