Web 2.0
Mark Bannerman
In this information age, the businesses that have the best relationship with their data are the businesses most likely to succeed. And over a very short space of time, as the amount of data has grown exponentially and the ability to access informatio...
Mark Bannerman
As brand warriors battle it out on the social media platform for consumer favour, "Like" has shed its identity as a plain old verb in the English dictionary to become a sought-after means of creating a following of potential brand champions ... and b...
Bennie Langenhoven
Social media has already become widely used in business, but its impact will be felt even more pervasively in future, as unified communications and other applications find a natural home in a social setting. Currently, the main business applicatio...
Craig Raw
In the online world, the URL is ever-present. It is the digital home of businesses large and small, the currency of social exchange, and the thread on which the hyperlinked web exists. There can be few more important building blocks to the Internet a...
Simon Bestbier
Practically all companies, brands, products and personalities can benefit from a Facebook promotions or fan page that furthers their cause (commercial or non-profit) or raises their profile. The good news is that setting up a basic foundational F...
Bennie Langenhoven
ICT vendors are pushing cloud computing almost without exception these days. And their backing of it is very compelling. For one thing, the green benefits are unassailable, with more efficient, demand-dictated provisioning of computing resources,...
Pieter Streicher
SMS is the perfect emergency communications channel, right? People always have their phones with them, especially in an emergency; you can easily send one message to a number of people, and you can text when you can’t talk. Indeed, just over an hou...
Wesley Lynch
As the print publishing industry fades and digital platforms flourish, market consolidation is the order of the day, with creative agencies scrambling to acquire digital skills. But it is a slippery acquisition target -- the software development ...
Simon Bestbier
Admit it, as a niche (luxury) brand you probably scoff at social media. What, you wonder, does your brand have to do with some pimply kid on a skateboard messaging his friends? But you'd be wrong on two counts. A KISSMetrics report reveals that s...
Andy Hadfield
Reading an extract of Gary Vaynerchuk's new book, The Thank You Economy. You can grab the same extract here. First thoughts, it looks a lot better written than the first. More mature. Excited. Here's a paragraph: At its core, social media requi...



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