Marketing
Ross Allchorn
Sending email broadcasts -- on the surface -- should be one of the simplest and most straight-forward processes. The digital equivalent of stuffing a couple hundred or thousand (or even tens/hundreds of thousands) of letters into envelopes and postin...
Andy Hadfield
We're really proud to announce the next step in our digital journey at FNB -- the launch of the brand spanking new website. The website relaunch has been a project of mammoth proportions, with amazing collaboration between teams from all over the ...
Reader Blog
Submitted by Brendan McNulty Since two people I know are now professional iPhone developers, I've taken a bit of a closer look at the App Store, the iPhone and marketing of applications. There are a few things I find interesting: 1) It's essent...
Mandy de Waal
Do you have faith in internet content? As search marketing soars, insidious content spammers are overwhelming and choking the net. Only a return to value will restore the balance. I love Seth Godin. Who doesn’t? The best-selling author and...
Arthur Attwell
The internet, and particularly the ebook industry, is littered with debates about aggregation and monopoly, and in many of those debates the two concepts are confused. Let's be clear: aggregation is good, monopoly is bad. For instance, a serious d...
Arthur Attwell
Here in the ebook-making world there's a lot of to and fro about how much design matters when text is getting reflowed in different screens and applications, from tiny phones to 22-inch LCDs. Will book designers have jobs in a publishing world domina...
Eve Dmochowska
Are you an online entrepreneur or developer, with enough ideas for online projects to keep you busy for …well, forever? Great. Pull up a chair and let me tell you about Business Beat. It’s a collaboration between the Innovation Hub, GIBS...
Arthur Attwell
On October 28 2008, Google announced a huge development in the course of its work with books. It is potentially the biggest single development in the book industry since the founding of Amazon. As a result of a settlement agreement in a class action ...
Arthur Attwell
Much of the buzz at Frankfurt Book Fair this year was about ebooks, and particularly the impact that the Amazon Kindle and Sony Reader have had on that part of the industry over the last year. According to IDPF spokesperson Michael Smith, ebook sales...
Christopher Mills
With the economy going through a really bad stage and the rand plummeting against the dollar, euro and pound, I wonder to myself how this is going to affect web agencies and more specifically, online marketers. Let's face it, most companies have w...



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