Adrian Hewlett
A quick reminder, we’re asking questions and trying to answer them in a way that will get people to change. The questions are: Why is the Internet advertising spend in South Africa one sixth that of Switzerland or even Belgium, when we share si...

I’m in the middle of a book called Freakonomics and, as usual, when reading something that interests me, I tend to apply what the author is discussing to what’s relevant in my everyday life. One of the key points in the book refers to asking the ...




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Adrian Hewlett is a graduate of UCT and is currently the chairman of South Africa's On-line Publishers Association (OPA). His day job consists of running Habari Media, South Africa's leading new media sales house. Habari exclusively represents MSN's network, Sharenet and Careerjunction to name a few and runs offices in all major SA centres, Lagos, Dakar and Maputo. Having previously launched www.Lodgestaff.com , the latest on-line business incubated through Habari is leading financial comparison site www.Justmoney.co.za Adrian is passionate about growing the on-line industry and believes 2008 is going to be a major turning point for the industry following similar tipping points in Europe three years ago.
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